strategy
“It is only for those to employ force who possess strength without judgment; but the well advised will have recourse to other means.”
“The company without a strategy is willing to try anything.”
“Operational effectiveness is not strategy.”
“Strategy is about making choices, trade-offs; it’s about deliberately choosing to be different.”
“The essence of strategy is choosing what not to do.”
“One must be a fox to recognize traps, and a lion to frighten wolves.”
“Life is not always a matter of holding good cards, but sometimes, playing a poor hand well.”
“Give me six hours to chop down a tree and I will spend the first four sharpening the axe.”